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January 23, 2024 • BY BUSINESS WIRE

NeoCurrency expands its global digital reward solutions to new markets in Asia Pacific, Australia, Mexico, and the Middle East.


NeoCurrency, a global provider of digital rewards, incentives, prizes, gift cards and prepaid cards, recently expanded its international catalog to support clients needing prepaid and brand eGift cards in the Asia Pacific, Australia, Mexico, and Middle East markets. The enhancements continue to build upon NeoCurrency’s ability to offer one of the most unique rewards catalogs available, including 48 different currencies across 148 countries through a single global reward dashboard and API integration.

“We’ve expanded our global reward catalog primarily based on requests from our clients. I love this organic approach, because it allows us to offer the most popular and relevant brand rewards in key countries for multi-national programs.” says Geoff Miller, CEO and Co-Founder. “This method allows us to not only offer unique rewards, but also to offer recommendations with first-hand knowledge of the most desirable brands in every region.”

NeoCurrency now supports digital reward distribution in 26 currencies in the Asia Pacific and Middle East regions including:


AUD (Australia)
BDT (Bangladesh)
CNY (China)
INR (India)
IDR (Indonesia)
HKD (Kong Kong)
JPY (Japan)
KRW (South Korea)
LKR (Sri Lanka)
MYR (Malaysia)
NZD (New Zealand)
PKR (Pakistan)
PHP (Philippines)
SGD (Singapore)
THB (Thailand)
TWD (Taiwan)
VND (Vietnam)


AED (United Arab Emirates)
BHD (Bahrain)
EGP (Egypt)
ILS (Israel)
JOD (Jordan)
KWD (Kuwait)
OMR (Oman)
QAR (Qatar)
SAR (Saudi Arabia)

NeoCurrency offers 19 digital reward brands in Bahrain, including Shukran gift card. There are 16 brands in Egypt, 8 brands in Israel, and 12 brands in Jordan including Qanz card which can be redeemed at retail stores for fashion, accessories, multimedia or food and beverage. There are now 22 brands available in Kuwait including Deliveroo, 17 brands in Oman including Shukran, 24 brands in Qatar including Centrepoint, 20 brands in Saudi Arabia including Amazon and 16 in the UAE including Carrefour.

Within the APAC region, NeoCurrency has added a host of popular brands. Amazon can be delivered in Australia, India, Japan and Singapore. Coles is available in Australia. Grab is available in Indonesia, Malaysia, Philippines, Singapore and Vietnam. Lazada is available in Malaysia, Singapore and Thailand. Shinsegae can be ordered in South Korea. Shopee is available in Indonesia, Malaysia, Philippines and Singapore.

NeoCurrency is also expanding their list of brand rewards in Mexico to 26, including Amazon, Apple, Google Play, Netflix and Starbucks.

“Launching our new Asia Pacific, Middle East and Mexico digital reward content greatly expands the ability for our clients to utilize our global reward API solution to service their international programs with a single, simple integration,” said Eric Thiegs, Head of Strategy & Growth.

There is little question that the strategy of offering the most unique digital rewards catalog on the planet is paying off as NeoCurrency has tripled their sales in just the last 12 months. If you are looking for a way to reward, recognize or incentivize customers, employees, program members or research participants around the world, NeoCurrency may be just the company for you to connect with.

If you have a program or incentive initiative that needs rewards support in these regions, please contact us.

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